SAN FRANCISCO (Jan. 17, 2008) – Formally announced in September,
the much-anticipated women’s professional soccer league
launching in Spring 2009 now has a name, Women’s Professional
Soccer (WPS). With the unveiling of the league logo and launch
of its website,
www.womensprosoccer.com,
WPS made its official debut today at the National Soccer Coaches
Association of America (NSCAA) annual convention, taking place
through Saturday in Baltimore, Md.
“A long and careful process led to the selection of Women’s
Professional Soccer and the subsequent WPS acronym,” said Tonya
Antonucci, WPS commissioner. “The league and team owners
reviewed countless variations of league names and logos and
conducted numerous focus groups before ultimately deciding on a
brand identity that we strongly believe will resonate with fans
for years to come.”